Follow the instruction to write maximum 2000words long marketing essay.

You need to put 1200words on Tesla company analysis. And 800words on the company you chose.

Review the literature and research to determine what TEHORIES/MODELS enable you to assess and evaluate the case study.

Find and describe one example of a company that has dramatically (positively or negatively) attempted to REPOSITION itself similar to this case

Please strictly follow the structure required and marking criteria.

All the work has to be 100 percent original and professional.

Any kind of plagiarism will not be tolerated.

Thank you!