Discussion Board 2 – BMAL 550
Reserve A Question
Question is: 4. What role should corporate communication play at SLT to help the company advance its strategic goals?
For each Discussion Board Forum, the following headers must include the following:
Write out the Case Study name and question which you have chosen to answer.
Find 3 articles by 3 different authors to answer the question chosen. All of the articles must have been published within the past 5 years. An answer to the question must be based upon a full analysis of the research and must be fully grounded in the research. Compare and contrast the 3 articles you researched, all of which must be utilized in your answer.
Also include the course textbook: Argenti, P. A. (2016). Corporate communication (7th ed.). New York, NY: McGraw-Hill. ISBN: 9780073403274
Your submission should be formatted in a modified (for Discussion Boards) APA format, written in third person, and it should include only primary research (from academic/peer-reviewed journals). Refer to the APA Manual for formatting guidelines. You will be held accountable for your grammar, capitalization, punctuation, citations, and references.
Suggestions of online journals are the Harvard Business Review, Academy of Management Journal, Academy of Management Review, Journal of Management Studies, etc.
This section of the posting should be 350–450 words.
Provide integration of a biblical concept that supports the answer to the Case Study question.
Must include 2 biblical quote in correct APA formatting
Using current APA format, list all references used in the response.