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case 8 for marketing

Addie’s Case

  • What did Addie do right? Why was that right? What did she do wrong? Why Was that wrong?

2. What Derrick’s purpose at the interview? What do you think Derrick tell Lauren about Addie?

3. HealthSouth is publicly traded company. What sources of information could Addie use to learn about the company? What information would she expect to get from those sources?

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